Fundraising Tools

4 Paws Family Fundraising Tools

We know that fundraising for your 4 Paws friend can seem daunting at first, but it doesn’t have to be! The staff at 4 Paws For Ability are here to help you. Below are a couple of resources and ideas to assist you with your endeavors. Check back periodically for updates!

Fundraising Basics

Setting up a fundraising site is often the first step to a successful fundraising campaign.  Please remember, for initial fundraising you must use FirstGiving or Razoo and the funds must be sent directly to 4 Paws for Ability.  Please see the fundraising packet for more information.

Many families find that getting their story into their local media is often helpful.  4 Paws can also assist with your press release and media contacts.

The press release or story used on the fundraising site can be published on the 4 Paws website, on the Make A Dream Come True page.  You must let us know if you would like your story to appear on this page.  Please email stories and a photo to

1. Customizable Fundraising Items


Many families choose to incorporate items to sell throughout their fundraising efforts. Whether it be t-shirts, water bottles, window clings, support bracelets or another snazzy item, it is important to find quality products at the best possible rate. The options can be endless!  Some families have had success with local businesses sponsoring shirts, so there is no out of pocket cost to the family and all income from sales would benefit the child’s fee for service!  Shop your local t-shirt companies for the best rates!

Custom Ink Fundraising (previously Booster)

4 Paws now has an account with Custom Ink Fundraising ( for apparel fundraising.  Use the link below to fundraise with Booster and your funds will be sent directly to 4 Paws and deposited directly in your child’s account.  Remember you can only use the 4 Paws logo on your initial fundraising (not for travel fundraising).  Please select to send a check to 4 Paws and do not select pay with PayPal (Custom Ink does not send any information with PayPal payments – however the name of the fundraiser is on the memo line of the check).

CustomInk advice from 4 Paws users:

CustomInk is great because there is no risk to lose money. You set up your campaign with your design and depending on the clothes item you choose and the number of colors to the design they give you a minimum to print number. This means that as long as you sell that minimum number, the t-shirts will go into print – if not your supports are refunded and the shirts are not printed, but no one losses money. Once you hit the minimum to print you start raising money and the more shirts you sell the more money you raise per item sold. 

Also there are some little known features. For example you can have up to 6 styles one campaign. So you could have a sweatshirts and t-shirts in multiple colors. You just have to create them and then call and have them combine them all into one campaign. Also there are a lot more items/ styles to choose from than you see at first. If you just start designing and then there is a “swap item” tab and then a highlighted red “different product”, if you click that there are all sorts of other products like baseball tees and dry fit shirts.

CustomInk staff is really really helpful if you call and talk to them on the phone.

2.  Shoe Drive

Funds2Orgs is the leading shoe drive fundraising social enterprise in North America. With Funds2Orgs, you don’t need to ask anyone for money for your 4 Paws for Ability fundraiser. To raise thousands in 30 to 90 days all you have to do is collect gently worn, used and new shoes. Funds2Orgs will pay based on the total weight of the shoes collected.

In addition, Funds2Orgs gives you everything you need with no upfront costs. That includes a dedicated Funds2Orgs fundraising coach to help you every step of the way; the collection, promotion, and marketing material; pick up by the Funds2Orgs logistics team of the shoes from your location; and, a check sent to 4 Paws within 2 business days of the shoes being received at the Funds2Orgs depot.

The shoes you collect will not only help you raise money fast in a fun, easy and engaging fundraiser, but the shoes collected will help support micro-enterprises around the world and prevent shoes from ending up in landfills across the U.S.

Check out:

To get started TODAY, go to:

3.  Direct Sale Fundraising Parties

Many direct sale companies offer some type of fundraising opportunity.  Locating a local consultant who can assist you with this type of fundraiser is beneficial.  If interested in direct sale party fundraisers, locate a consultant to help you or inquire on the business’ website.  Families have been able to locate fundraising parties through Jamberry, Tupperware, Mary Kay, Lilla Rose, Tastefully Simple, 31, Arbonne, Usborne Books,  Pink Zebra, Scentsy, Origami Owl, Pampered Chef, and AVON.

Kim Merritt – local to Kettering, Ohio can offer traditional AVON flyer fundraisers for local families.  Please contact her at:  937-294-1566 or


4.  Restaurant Fundraisers

Many national restaurants offer fundraising opportunities.  If you are interested in a restaurant fundraiser, inquire at your local store.  Some of our families have been able to find support at Chipotle, Chili’s, Applebee’s, Fuddruckers, Chuck E Cheese, Monkey Joe’s, Pizza Hut, Chick-Fil-A, Ritter’s Frozen Custard, Quaker Steak, California Pizza Kitchen, Max & Erma’s, Krispy Kream Donuts, and City BBQ.

5.  Advertising

In addition to submitting press releases to local media outlets, our families often create an online social media presence to spread awareness and gather support for their fundraising.  This may be done through a Facebook Page or personal blog.  These outlets can be used to share your child’s story and advertise upcoming or ongoing fundraisers.  You can email Make A Dream Come True stories to for inclusion on the website.

Check out our YouTube Channel for videos you might want to share with your supporters!  Specifically the Must See videos here:

4 Paws for Ability uses a tool, Canva, to create simple, powerful graphics online and for advertising.  A tool such as Canva may be helpful to families with limited design experience!  With Canva, you can easily create a professional-quality banner for your social media page or an eye-catching poster for your next charity event, all in just a few clicks of a button. Check it out:

Additional Help

The above list is just a very brief list of starter ideas.  Families have done everything from silent auctions, to spaghetti dinners, to golf outings and so much more to complete their fundraising.  Engaging in your local community is highly encouraged and so many families tell us how surprised they are by the support of their community!

If you have a question or need advice, our Development Director, Kelly Camm, is here for support. Whether you misplaced a document or are simply stuck and needing some ideas, please check in with Kelly as often as you need for assistance!